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<h1 style="font-family:'Montserrat',sans-serif;font-size:50px;font-weight:700;line-height:1.12;color:#fff;margin:0 0 22px;"><span style="background:linear-gradient(135deg,#9431ff 0%,#c084fc 100%);-webkit-background-clip:text;-webkit-text-fill-color:transparent;background-clip:text;">Performance Marketing</span> for Medical Tourism</h1>
<p style="font-family:'Nunito Sans',sans-serif;font-size:20px;line-height:1.7;color:#ffffff;max-width:640px;margin:0 0 28px;">Medical tourism is high-value, cross-border, and trust-heavy: patients research for weeks before they enquire. We run multi-market acquisition optimized to qualified enquiries and treatments, not cheap clicks.</p>
<div style="display:flex;gap:18px;flex-wrap:wrap;margin:0 0 32px;"><div style="display:flex;align-items:center;gap:7px;font-family:'Nunito Sans',sans-serif;font-size:13px;color:#ffffff;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#34d399" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg>Qualified enquiries, not clicks</div><div style="display:flex;align-items:center;gap:7px;font-family:'Nunito Sans',sans-serif;font-size:13px;color:#ffffff;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#34d399" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg>Multi-market & multilingual</div><div style="display:flex;align-items:center;gap:7px;font-family:'Nunito Sans',sans-serif;font-size:13px;color:#ffffff;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#34d399" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg>Trust-led creative</div><div style="display:flex;align-items:center;gap:7px;font-family:'Nunito Sans',sans-serif;font-size:13px;color:#ffffff;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#34d399" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg>Enquiry-to-treatment funnel</div></div>
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<a href="#audit" style="display:inline-block;background:#9431ff;color:#fff;font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;padding:14px 32px;border-radius:100px;text-decoration:none;" onmouseover="this.style.background='#7a28d6'" onmouseout="this.style.background='#9431ff'">Book a Free Discovery Call</a>
<a href="#arsenal" style="display:inline-block;color:#fff;font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:500;padding:14px 24px;text-decoration:none;border:1px solid rgba(255,255,255,0.25);border-radius:100px;">See how we solve it ↓</a>
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<div style="font-family:'Montserrat',sans-serif;font-size:26px;font-weight:600;color:#fff;">Qualified enquiries</div>
<div style="font-family:'Nunito Sans',sans-serif;font-size:12px;color:#cbd5e1;margin-top:4px;">Not raw leads</div>
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<div style="font-family:'Montserrat',sans-serif;font-size:26px;font-weight:600;color:#fff;">Multi-market</div>
<div style="font-family:'Nunito Sans',sans-serif;font-size:12px;color:#cbd5e1;margin-top:4px;">Source countries</div>
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<div style="font-family:'Montserrat',sans-serif;font-size:26px;font-weight:600;color:#fff;">Trust-led</div>
<div style="font-family:'Nunito Sans',sans-serif;font-size:12px;color:#cbd5e1;margin-top:4px;">High-consideration</div>
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<div style="font-family:'Montserrat',sans-serif;font-size:26px;font-weight:600;color:#fff;">Multilingual</div>
<div style="font-family:'Nunito Sans',sans-serif;font-size:12px;color:#cbd5e1;margin-top:4px;">Patient language</div>
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<div style="font-family:'Nunito Sans',sans-serif;font-size:12px;font-weight:700;color:#9431ff;text-transform:uppercase;letter-spacing:0.08em;margin-bottom:10px;">In short</div>
<p style="font-family:'Nunito Sans',sans-serif;font-size:17px;font-weight:600;line-height:1.6;color:#06054B;margin:0 0 20px;">Performance marketing for medical tourism means acquiring international patients for high-value treatments across a long, trust-heavy consideration journey. Optimizing to cheap clicks or unqualified leads wastes budget on people who will never travel. Velocity Growth runs multi-market, multilingual acquisition optimized to qualified enquiries and booked treatments, with trust-led creative. Our same-service performance marketing reduced CAC 34% for a consumer brand through structured creative testing.</p>
<div style="display:grid;grid-template-columns:1fr 1fr;gap:14px 28px;" class="vg-grid-2"><div style="display:flex;gap:12px;align-items:flex-start;">
<span style="flex-shrink:0;width:26px;height:26px;border-radius:8px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="15" height="15" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg></span>
<div style="font-family:'Nunito Sans',sans-serif;font-size:15px;line-height:1.55;"><span style="font-weight:700;color:#06054B;">The real metric:</span> <span style="color:#334155;">qualified treatment enquiries and bookings, not clicks or raw leads.</span></div>
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<span style="flex-shrink:0;width:26px;height:26px;border-radius:8px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="15" height="15" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg></span>
<div style="font-family:'Nunito Sans',sans-serif;font-size:15px;line-height:1.55;"><span style="font-weight:700;color:#06054B;">The real bottleneck:</span> <span style="color:#334155;">a long cross-border trust journey and unqualified leads, not budget.</span></div>
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<span style="flex-shrink:0;width:26px;height:26px;border-radius:8px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="15" height="15" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg></span>
<div style="font-family:'Nunito Sans',sans-serif;font-size:15px;line-height:1.55;"><span style="font-weight:700;color:#06054B;">The real channel mix:</span> <span style="color:#334155;">Google and Meta plus multi-market targeting, multilingual creative, and retargeting.</span></div>
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<span style="flex-shrink:0;width:26px;height:26px;border-radius:8px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="15" height="15" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg></span>
<div style="font-family:'Nunito Sans',sans-serif;font-size:15px;line-height:1.55;"><span style="font-weight:700;color:#06054B;">The real proof:</span> <span style="color:#334155;">our performance marketing cut CAC 34% for a consumer brand (adjacent sector).</span></div>
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<div style="max-width:1000px;margin:0 auto;padding:0 24px;">
<div style="border-top:1px solid #e8eaf0;padding-top:28px;">
<div style="font-family:'Nunito Sans',sans-serif;font-size:12px;font-weight:700;color:#9431ff;text-transform:uppercase;letter-spacing:0.08em;margin-bottom:18px;text-align:center;">Velocity, by the numbers</div>
<div style="display:flex;flex-wrap:wrap;gap:20px;justify-content:center;"><div style="flex:1;min-width:150px;text-align:center;padding:0 12px;">
<div style="font-family:'Montserrat',sans-serif;font-size:30px;font-weight:700;color:#06054B;">$9M+</div>
<div style="font-family:'Nunito Sans',sans-serif;font-size:13px;color:#64748b;margin-top:4px;">Ad spend managed</div>
</div>
<div style="flex:1;min-width:150px;text-align:center;padding:0 12px;">
<div style="font-family:'Montserrat',sans-serif;font-size:30px;font-weight:700;color:#06054B;">2,500+</div>
<div style="font-family:'Nunito Sans',sans-serif;font-size:13px;color:#64748b;margin-top:4px;">Creatives tested</div>
</div>
<div style="flex:1;min-width:150px;text-align:center;padding:0 12px;">
<div style="font-family:'Montserrat',sans-serif;font-size:30px;font-weight:700;color:#06054B;">20-40%</div>
<div style="font-family:'Nunito Sans',sans-serif;font-size:13px;color:#64748b;margin-top:4px;">Typical CAC reduction</div>
</div>
<div style="flex:1;min-width:150px;text-align:center;padding:0 12px;">
<div style="font-family:'Montserrat',sans-serif;font-size:30px;font-weight:700;color:#06054B;">15+</div>
<div style="font-family:'Nunito Sans',sans-serif;font-size:13px;color:#64748b;margin-top:4px;">Markets run paid in</div>
</div></div>
</div>
</div>
</section>
<section class="vg-section" style="background:#f8f9fa;padding:72px 0;">
<div style="max-width:1000px;margin:0 auto;padding:0 24px;">
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;color:#9431ff;letter-spacing:0.04em;margin:0 0 8px;">Sound familiar?</p>
<h2 style="font-family:'Montserrat',sans-serif;font-size:38px;font-weight:700;letter-spacing:-0.44px;line-height:1.2;color:#06054B;margin:0 0 24px;">If you market medical tourism, you've hit at least three of these</h2>
<p style="font-family:'Nunito Sans',sans-serif;font-size:18px;line-height:1.7;color:#475569;max-width:760px;margin:0 0 28px;">These are funnel, trust, and targeting problems, not budget problems.</p>
<div class="vg-grid-2" style="display:grid;grid-template-columns:1fr 1fr;gap:16px;"><div style="display:flex;gap:14px;align-items:flex-start;background:#fff;border:1px solid #e2e8f0;border-radius:14px;padding:20px 22px;" class="vg-exec-card">
<span style="flex-shrink:0;width:38px;height:38px;border-radius:10px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M10.29 3.86 1.82 18a2 2 0 0 0 1.71 3h16.94a2 2 0 0 0 1.71-3L13.71 3.86a2 2 0 0 0-3.42 0z"/><line x1="12" y1="9" x2="12" y2="13"/><line x1="12" y1="17" x2="12.01" y2="17"/></svg></span>
<div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.6;color:#06054B;">You get enquiries, but few are serious patients who will actually travel.</div>
</div>
<div style="display:flex;gap:14px;align-items:flex-start;background:#fff;border:1px solid #e2e8f0;border-radius:14px;padding:20px 22px;" class="vg-exec-card">
<span style="flex-shrink:0;width:38px;height:38px;border-radius:10px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M10.29 3.86 1.82 18a2 2 0 0 0 1.71 3h16.94a2 2 0 0 0 1.71-3L13.71 3.86a2 2 0 0 0-3.42 0z"/><line x1="12" y1="9" x2="12" y2="13"/><line x1="12" y1="17" x2="12.01" y2="17"/></svg></span>
<div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.6;color:#06054B;">Targeting the right source countries and languages is a guess.</div>
</div>
<div style="display:flex;gap:14px;align-items:flex-start;background:#fff;border:1px solid #e2e8f0;border-radius:14px;padding:20px 22px;" class="vg-exec-card">
<span style="flex-shrink:0;width:38px;height:38px;border-radius:10px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M10.29 3.86 1.82 18a2 2 0 0 0 1.71 3h16.94a2 2 0 0 0 1.71-3L13.71 3.86a2 2 0 0 0-3.42 0z"/><line x1="12" y1="9" x2="12" y2="13"/><line x1="12" y1="17" x2="12.01" y2="17"/></svg></span>
<div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.6;color:#06054B;">The consideration journey is long and you cannot see what moves it.</div>
</div>
<div style="display:flex;gap:14px;align-items:flex-start;background:#fff;border:1px solid #e2e8f0;border-radius:14px;padding:20px 22px;" class="vg-exec-card">
<span style="flex-shrink:0;width:38px;height:38px;border-radius:10px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M10.29 3.86 1.82 18a2 2 0 0 0 1.71 3h16.94a2 2 0 0 0 1.71-3L13.71 3.86a2 2 0 0 0-3.42 0z"/><line x1="12" y1="9" x2="12" y2="13"/><line x1="12" y1="17" x2="12.01" y2="17"/></svg></span>
<div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.6;color:#06054B;">Trust is the deciding factor, but your ads do not build it.</div>
</div>
<div style="display:flex;gap:14px;align-items:flex-start;background:#fff;border:1px solid #e2e8f0;border-radius:14px;padding:20px 22px;" class="vg-exec-card">
<span style="flex-shrink:0;width:38px;height:38px;border-radius:10px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M10.29 3.86 1.82 18a2 2 0 0 0 1.71 3h16.94a2 2 0 0 0 1.71-3L13.71 3.86a2 2 0 0 0-3.42 0z"/><line x1="12" y1="9" x2="12" y2="13"/><line x1="12" y1="17" x2="12.01" y2="17"/></svg></span>
<div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.6;color:#06054B;">Cost per qualified enquiry is high and rising.</div>
</div>
<div style="display:flex;gap:14px;align-items:flex-start;background:#fff;border:1px solid #e2e8f0;border-radius:14px;padding:20px 22px;" class="vg-exec-card">
<span style="flex-shrink:0;width:38px;height:38px;border-radius:10px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M10.29 3.86 1.82 18a2 2 0 0 0 1.71 3h16.94a2 2 0 0 0 1.71-3L13.71 3.86a2 2 0 0 0-3.42 0z"/><line x1="12" y1="9" x2="12" y2="13"/><line x1="12" y1="17" x2="12.01" y2="17"/></svg></span>
<div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.6;color:#06054B;">You cannot connect spend to booked treatments.</div>
</div></div>
</div>
</section>
<section class="vg-section" style="background:#fff;padding:72px 0 80px;">
<div style="max-width:1000px;margin:0 auto;padding:0 24px;">
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;color:#9431ff;letter-spacing:0.04em;margin:0 0 8px;">The Challenge</p>
<h2 style="font-family:'Montserrat',sans-serif;font-size:38px;font-weight:700;letter-spacing:-0.44px;line-height:1.2;color:#06054B;margin:0 0 24px;">Why medical tourism acquisition leaks budget</h2>
<p style="font-family:'Nunito Sans',sans-serif;font-size:18px;line-height:1.7;color:#475569;max-width:760px;margin:0 0 28px;">Medical tourism has a long, cross-border, trust-led funnel. Four problems waste budget on patients who never travel.</p>
<div class="vg-grid-2" style="display:grid;grid-template-columns:repeat(2,1fr);gap:24px;"><div class="vg-challenge-card" style="background:#06054B;border-radius:16px;padding:28px;">
<div style="display:flex;gap:14px;align-items:center;margin:0 0 14px;">
<span style="flex-shrink:0;width:42px;height:42px;border-radius:11px;background:rgba(192,132,252,0.14);display:flex;align-items:center;justify-content:center;"><svg width="22" height="22" viewBox="0 0 24 24" fill="none" stroke="#c084fc" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><polygon points="22 3 2 3 10 12.46 10 19 14 21 14 12.46 22 3"/></svg></span>
<h3 style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:700;color:#fff;margin:0;">Long, high-consideration journey</h3>
</div>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.8;color:#c8cdd3;margin:0;">Patients research for weeks across borders; one-click lead capture grabs the wrong people at the wrong stage.</p>
</div>
<div class="vg-challenge-card" style="background:#06054B;border-radius:16px;padding:28px;">
<div style="display:flex;gap:14px;align-items:center;margin:0 0 14px;">
<span style="flex-shrink:0;width:42px;height:42px;border-radius:11px;background:rgba(192,132,252,0.14);display:flex;align-items:center;justify-content:center;"><svg width="22" height="22" viewBox="0 0 24 24" fill="none" stroke="#c084fc" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M16 21v-2a4 4 0 0 0-4-4H6a4 4 0 0 0-4 4v2"/><circle cx="9" cy="7" r="4"/><line x1="17" y1="8" x2="23" y2="14"/><line x1="23" y1="8" x2="17" y2="14"/></svg></span>
<h3 style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:700;color:#fff;margin:0;">Unqualified enquiries</h3>
</div>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.8;color:#c8cdd3;margin:0;">Optimizing to cheap leads fills the inbox with people who will not travel, inflating true cost per treatment.</p>
</div>
<div class="vg-challenge-card" style="background:#06054B;border-radius:16px;padding:28px;">
<div style="display:flex;gap:14px;align-items:center;margin:0 0 14px;">
<span style="flex-shrink:0;width:42px;height:42px;border-radius:11px;background:rgba(192,132,252,0.14);display:flex;align-items:center;justify-content:center;"><svg width="22" height="22" viewBox="0 0 24 24" fill="none" stroke="#c084fc" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><polyline points="22 12 18 12 15 21 9 3 6 12 2 12"/></svg></span>
<h3 style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:700;color:#fff;margin:0;">Trust is the deciding factor</h3>
</div>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.8;color:#c8cdd3;margin:0;">Crossing borders for treatment is a trust decision; generic direct-response creative does not earn it.</p>
</div>
<div class="vg-challenge-card" style="background:#06054B;border-radius:16px;padding:28px;">
<div style="display:flex;gap:14px;align-items:center;margin:0 0 14px;">
<span style="flex-shrink:0;width:42px;height:42px;border-radius:11px;background:rgba(192,132,252,0.14);display:flex;align-items:center;justify-content:center;"><svg width="22" height="22" viewBox="0 0 24 24" fill="none" stroke="#c084fc" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M12 3v18"/><path d="M5 7h14"/><path d="M5 7l-3 6a3 3 0 0 0 6 0z"/><path d="M19 7l3 6a3 3 0 0 1-6 0z"/><path d="M7 21h10"/></svg></span>
<h3 style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:700;color:#fff;margin:0;">Multi-market and language</h3>
</div>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.8;color:#c8cdd3;margin:0;">Source countries, languages, and regulations differ; untargeted, monolingual campaigns miss the real patients.</p>
</div></div>
</div>
</section>
<section class="vg-section" style="background:#06054B;padding:80px 0;">
<div style="max-width:1000px;margin:0 auto;padding:0 24px;">
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;color:#9431ff;letter-spacing:0.04em;margin:0 0 8px;">Why most agencies stall</p>
<h2 style="font-family:'Montserrat',sans-serif;font-size:38px;font-weight:700;letter-spacing:-0.44px;line-height:1.2;color:#fff;margin:0 0 24px;">Why a typical media agency can't fix this</h2>
<p style="font-family:'Nunito Sans',sans-serif;font-size:18px;line-height:1.7;color:#c8cdd3;max-width:820px;margin:0 0 12px;">Most agencies optimize to leads on one or two markets. Medical tourism needs qualified-enquiry optimization across markets and languages.</p>
<div class="vg-grid-2" style="display:grid;grid-template-columns:1fr 1fr;gap:24px;margin:24px 0 8px;">
<div style="font-family:'Montserrat',sans-serif;font-size:13px;font-weight:700;color:#f87171;text-transform:uppercase;letter-spacing:0.06em;">A typical media agency</div>
<div style="font-family:'Montserrat',sans-serif;font-size:13px;font-weight:700;color:#34d399;text-transform:uppercase;letter-spacing:0.06em;">Velocity</div>
</div>
<div style="border-bottom:1px solid rgba(255,255,255,0.1);padding:24px 0;">
<div class="vg-grid-2" style="display:grid;grid-template-columns:1fr 1fr;gap:28px;align-items:start;">
<div style="display:flex;gap:13px;align-items:flex-start;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#f87171" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><line x1="18" y1="6" x2="6" y2="18"/><line x1="6" y1="6" x2="18" y2="18"/></svg><div><div style="font-family:'Montserrat',sans-serif;font-size:16px;font-weight:700;color:#fff;margin-bottom:5px;">Optimize to raw leads</div><div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#aab0cc;">Cheap leads, regardless of intent.</div></div></div>
<div style="display:flex;gap:13px;align-items:flex-start;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#34d399" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><div><div style="font-family:'Montserrat',sans-serif;font-size:16px;font-weight:700;color:#fff;margin-bottom:5px;">Optimize to qualified enquiries</div><div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#d4d8e8;">We optimize to serious, qualified treatment enquiries and bookings.</div></div></div>
</div>
</div>
<div style="border-bottom:1px solid rgba(255,255,255,0.1);padding:24px 0;">
<div class="vg-grid-2" style="display:grid;grid-template-columns:1fr 1fr;gap:28px;align-items:start;">
<div style="display:flex;gap:13px;align-items:flex-start;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#f87171" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><line x1="18" y1="6" x2="6" y2="18"/><line x1="6" y1="6" x2="18" y2="18"/></svg><div><div style="font-family:'Montserrat',sans-serif;font-size:16px;font-weight:700;color:#fff;margin-bottom:5px;">Single market, one language</div><div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#aab0cc;">A generic campaign.</div></div></div>
<div style="display:flex;gap:13px;align-items:flex-start;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#34d399" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><div><div style="font-family:'Montserrat',sans-serif;font-size:16px;font-weight:700;color:#fff;margin-bottom:5px;">Multi-market and multilingual</div><div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#d4d8e8;">We target the right source countries with patient-language creative.</div></div></div>
</div>
</div>
<div style="border-bottom:1px solid rgba(255,255,255,0.1);padding:24px 0;">
<div class="vg-grid-2" style="display:grid;grid-template-columns:1fr 1fr;gap:28px;align-items:start;">
<div style="display:flex;gap:13px;align-items:flex-start;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#f87171" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><line x1="18" y1="6" x2="6" y2="18"/><line x1="6" y1="6" x2="18" y2="18"/></svg><div><div style="font-family:'Montserrat',sans-serif;font-size:16px;font-weight:700;color:#fff;margin-bottom:5px;">Generic DR creative</div><div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#aab0cc;">Features, not trust.</div></div></div>
<div style="display:flex;gap:13px;align-items:flex-start;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#34d399" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><div><div style="font-family:'Montserrat',sans-serif;font-size:16px;font-weight:700;color:#fff;margin-bottom:5px;">Trust-led creative</div><div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#d4d8e8;">We build creative around safety, outcomes, and proof that earns a cross-border decision.</div></div></div>
</div>
</div>
<div style="border-bottom:1px solid rgba(255,255,255,0.1);padding:24px 0;">
<div class="vg-grid-2" style="display:grid;grid-template-columns:1fr 1fr;gap:28px;align-items:start;">
<div style="display:flex;gap:13px;align-items:flex-start;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#f87171" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><line x1="18" y1="6" x2="6" y2="18"/><line x1="6" y1="6" x2="18" y2="18"/></svg><div><div style="font-family:'Montserrat',sans-serif;font-size:16px;font-weight:700;color:#fff;margin-bottom:5px;">Ignore the long journey</div><div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#aab0cc;">One-click capture.</div></div></div>
<div style="display:flex;gap:13px;align-items:flex-start;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#34d399" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><div><div style="font-family:'Montserrat',sans-serif;font-size:16px;font-weight:700;color:#fff;margin-bottom:5px;">Nurture the consideration journey</div><div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#d4d8e8;">We retarget and nurture across the weeks of research.</div></div></div>
</div>
</div>
<div style="border-bottom:1px solid rgba(255,255,255,0.1);padding:24px 0;">
<div class="vg-grid-2" style="display:grid;grid-template-columns:1fr 1fr;gap:28px;align-items:start;">
<div style="display:flex;gap:13px;align-items:flex-start;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#f87171" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><line x1="18" y1="6" x2="6" y2="18"/><line x1="6" y1="6" x2="18" y2="18"/></svg><div><div style="font-family:'Montserrat',sans-serif;font-size:16px;font-weight:700;color:#fff;margin-bottom:5px;">No treatment attribution</div><div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#aab0cc;">Leads counted, treatments unknown.</div></div></div>
<div style="display:flex;gap:13px;align-items:flex-start;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#34d399" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><div><div style="font-family:'Montserrat',sans-serif;font-size:16px;font-weight:700;color:#fff;margin-bottom:5px;">Tie spend to treatments</div><div style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#d4d8e8;">We connect enquiries to booked treatments and cost per treatment.</div></div></div>
</div>
</div>
</div>
</section>
<section id="approach" class="vg-section" style="background:#fff;padding:80px 0;">
<div style="max-width:1000px;margin:0 auto;padding:0 24px;">
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;color:#9431ff;letter-spacing:0.04em;margin:0 0 8px;">Our Approach</p>
<h2 style="font-family:'Montserrat',sans-serif;font-size:38px;font-weight:700;letter-spacing:-0.44px;line-height:1.2;color:#06054B;margin:0 0 24px;">How we scale medical-tourism acquisition</h2>
<p style="font-family:'Nunito Sans',sans-serif;font-size:18px;line-height:1.7;color:#475569;max-width:760px;margin:0 0 32px;">We acquire serious patients across the journey: target the right markets, build trust, nurture the long consideration, and optimize to qualified enquiries and treatments.</p>
<div><div style="position:relative;padding-left:48px;padding-bottom:28px;">
<div style="position:absolute;left:0;top:0;width:32px;height:32px;border-radius:50%;background:#9431ff;color:#fff;font-family:'Montserrat',sans-serif;font-weight:600;display:flex;align-items:center;justify-content:center;font-size:15px;">1</div>
<h3 style="font-family:'Montserrat',sans-serif;font-size:20px;font-weight:600;color:#06054B;margin:2px 0 8px;">Map markets and patients</h3>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.8;color:#06054B;margin:0;">Identify the source countries, treatments, and languages worth targeting, so spend goes where serious patients are.</p>
</div>
<div style="position:relative;padding-left:48px;padding-bottom:28px;">
<div style="position:absolute;left:0;top:0;width:32px;height:32px;border-radius:50%;background:#9431ff;color:#fff;font-family:'Montserrat',sans-serif;font-weight:600;display:flex;align-items:center;justify-content:center;font-size:15px;">2</div>
<h3 style="font-family:'Montserrat',sans-serif;font-size:20px;font-weight:600;color:#06054B;margin:2px 0 8px;">Build trust-led creative</h3>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.8;color:#06054B;margin:0;">Creative around safety, outcomes, accreditation, and proof that earns a cross-border treatment decision.</p>
</div>
<div style="position:relative;padding-left:48px;padding-bottom:28px;">
<div style="position:absolute;left:0;top:0;width:32px;height:32px;border-radius:50%;background:#9431ff;color:#fff;font-family:'Montserrat',sans-serif;font-weight:600;display:flex;align-items:center;justify-content:center;font-size:15px;">3</div>
<h3 style="font-family:'Montserrat',sans-serif;font-size:20px;font-weight:600;color:#06054B;margin:2px 0 8px;">Nurture the long journey</h3>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.8;color:#06054B;margin:0;">Retarget and nurture across the weeks of research so intent converts to enquiry.</p>
</div>
<div style="position:relative;padding-left:48px;padding-bottom:28px;">
<div style="position:absolute;left:0;top:0;width:32px;height:32px;border-radius:50%;background:#9431ff;color:#fff;font-family:'Montserrat',sans-serif;font-weight:600;display:flex;align-items:center;justify-content:center;font-size:15px;">4</div>
<h3 style="font-family:'Montserrat',sans-serif;font-size:20px;font-weight:600;color:#06054B;margin:2px 0 8px;">Qualify the enquiries</h3>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.8;color:#06054B;margin:0;">Filter and score enquiries so the team focuses on patients likely to travel.</p>
</div>
<div style="position:relative;padding-left:48px;padding-bottom:0;">
<div style="position:absolute;left:0;top:0;width:32px;height:32px;border-radius:50%;background:#9431ff;color:#fff;font-family:'Montserrat',sans-serif;font-weight:600;display:flex;align-items:center;justify-content:center;font-size:15px;">5</div>
<h3 style="font-family:'Montserrat',sans-serif;font-size:20px;font-weight:600;color:#06054B;margin:2px 0 8px;">Optimize to treatments</h3>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.8;color:#06054B;margin:0;">Connect enquiries to booked treatments and optimize to cost per qualified enquiry and treatment.</p>
</div></div>
</div>
</section>
<span id="arsenal"></span>
<section class="vg-section" style="background:#f8f9fa;padding:80px 0;">
<div style="max-width:1100px;margin:0 auto;padding:0 24px;">
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;color:#9431ff;letter-spacing:0.04em;margin:0 0 8px;">The full arsenal</p>
<h2 style="font-family:'Montserrat',sans-serif;font-size:38px;font-weight:700;letter-spacing:-0.44px;line-height:1.2;color:#06054B;margin:0 0 24px;">Far more than one market</h2>
<p style="font-family:'Nunito Sans',sans-serif;font-size:18px;line-height:1.7;color:#475569;max-width:820px;margin:0 0 32px;">Medical-tourism patients research across markets, languages, and channels. We run the mix that reaches serious patients.</p>
<div class="vg-grid-3" style="display:grid;grid-template-columns:repeat(3,1fr);gap:20px;"><div class="vg-exec-card" style="background:#fff;border:1px solid #e2e8f0;border-radius:16px;padding:26px;">
<div style="font-family:'Montserrat',sans-serif;font-size:17px;font-weight:700;color:#06054B;margin:0 0 14px;display:flex;align-items:center;gap:10px;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><circle cx="11" cy="11" r="8"/><line x1="21" y1="21" x2="16.65" y2="16.65"/></svg>Search & intent</div>
<ul style="margin:0;padding:0;list-style:none;display:flex;flex-direction:column;gap:9px;">
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Google Search by treatment</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Multi-market and language targeting</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Branded and competitor capture</span></li>
</ul>
</div>
<div class="vg-exec-card" style="background:#fff;border:1px solid #e2e8f0;border-radius:16px;padding:26px;">
<div style="font-family:'Montserrat',sans-serif;font-size:17px;font-weight:700;color:#06054B;margin:0 0 14px;display:flex;align-items:center;gap:10px;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><rect x="5" y="2" width="14" height="20" rx="2"/><line x1="12" y1="18" x2="12.01" y2="18"/></svg>Social & video</div>
<ul style="margin:0;padding:0;list-style:none;display:flex;flex-direction:column;gap:9px;">
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Meta across source markets</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>TikTok and YouTube for trust</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Retargeting the consideration journey</span></li>
</ul>
</div>
<div class="vg-exec-card" style="background:#fff;border:1px solid #e2e8f0;border-radius:16px;padding:26px;">
<div style="font-family:'Montserrat',sans-serif;font-size:17px;font-weight:700;color:#06054B;margin:0 0 14px;display:flex;align-items:center;gap:10px;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M17 21v-2a4 4 0 0 0-4-4H5a4 4 0 0 0-4 4v2"/><circle cx="9" cy="7" r="4"/><path d="M23 21v-2a4 4 0 0 0-3-3.87"/><path d="M16 3.13a4 4 0 0 1 0 7.75"/></svg>Trust & creative</div>
<ul style="margin:0;padding:0;list-style:none;display:flex;flex-direction:column;gap:9px;">
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Safety and outcome creative</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Accreditation and proof</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Patient stories (compliant)</span></li>
</ul>
</div>
<div class="vg-exec-card" style="background:#fff;border:1px solid #e2e8f0;border-radius:16px;padding:26px;">
<div style="font-family:'Montserrat',sans-serif;font-size:17px;font-weight:700;color:#06054B;margin:0 0 14px;display:flex;align-items:center;gap:10px;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><polyline points="23 4 23 10 17 10"/><polyline points="1 20 1 14 7 14"/><path d="M3.51 9a9 9 0 0 1 14.85-3.36L23 10M1 14l4.64 4.36A9 9 0 0 0 20.49 15"/></svg>Nurture</div>
<ul style="margin:0;padding:0;list-style:none;display:flex;flex-direction:column;gap:9px;">
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Multi-week retargeting</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Email and WhatsApp nurture</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Enquiry re-engagement</span></li>
</ul>
</div>
<div class="vg-exec-card" style="background:#fff;border:1px solid #e2e8f0;border-radius:16px;padding:26px;">
<div style="font-family:'Montserrat',sans-serif;font-size:17px;font-weight:700;color:#06054B;margin:0 0 14px;display:flex;align-items:center;gap:10px;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><rect x="4" y="4" width="16" height="16" rx="2"/><rect x="9" y="9" width="6" height="6"/><line x1="9" y1="1" x2="9" y2="4"/><line x1="15" y1="1" x2="15" y2="4"/><line x1="9" y1="20" x2="9" y2="23"/><line x1="15" y1="20" x2="15" y2="23"/><line x1="20" y1="9" x2="23" y2="9"/><line x1="20" y1="14" x2="23" y2="14"/><line x1="1" y1="9" x2="4" y2="9"/><line x1="1" y1="14" x2="4" y2="14"/></svg>Qualification & measurement</div>
<ul style="margin:0;padding:0;list-style:none;display:flex;flex-direction:column;gap:9px;">
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Enquiry scoring and filtering</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Enquiry-to-treatment attribution</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Cost-per-treatment reporting</span></li>
</ul>
</div>
<div class="vg-exec-card" style="background:#fff;border:1px solid #e2e8f0;border-radius:16px;padding:26px;">
<div style="font-family:'Montserrat',sans-serif;font-size:17px;font-weight:700;color:#06054B;margin:0 0 14px;display:flex;align-items:center;gap:10px;"><svg width="20" height="20" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M12 3v18"/><path d="M5 7h14"/><path d="M5 7l-3 6a3 3 0 0 0 6 0z"/><path d="M19 7l3 6a3 3 0 0 1-6 0z"/><path d="M7 21h10"/></svg>Markets & compliance</div>
<ul style="margin:0;padding:0;list-style:none;display:flex;flex-direction:column;gap:9px;">
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Source-market strategy</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Language and localization</span></li>
<li style="display:flex;gap:9px;align-items:flex-start;font-family:'Nunito Sans',sans-serif;font-size:14.5px;line-height:1.55;color:#475569;"><svg width="18" height="18" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2.5" style="flex-shrink:0;margin-top:2px;"><polyline points="20 6 9 17 4 12"/></svg><span>Health ad-policy compliance</span></li>
</ul>
</div></div>
</div>
</section>
<section class="vg-section" style="background:#fff;padding:80px 0;">
<div style="max-width:1000px;margin:0 auto;padding:0 24px;">
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;color:#9431ff;letter-spacing:0.04em;margin:0 0 8px;">What We Deliver</p>
<h2 style="font-family:'Montserrat',sans-serif;font-size:38px;font-weight:700;letter-spacing:-0.44px;line-height:1.2;color:#06054B;margin:0 0 24px;">What the engagement includes</h2>
<div class="vg-grid-2" style="display:grid;grid-template-columns:repeat(2,1fr);gap:24px;"><div class="vg-exec-card" style="background:#fff;border:1px solid #e2e8f0;border-radius:16px;padding:28px;">
<div style="display:flex;gap:14px;align-items:center;margin:0 0 12px;">
<span style="flex-shrink:0;width:42px;height:42px;border-radius:11px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="22" height="22" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M12 3v18"/><path d="M5 7h14"/><path d="M5 7l-3 6a3 3 0 0 0 6 0z"/><path d="M19 7l3 6a3 3 0 0 1-6 0z"/><path d="M7 21h10"/></svg></span>
<h3 style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:700;color:#06054B;margin:0;">Market & language strategy</h3>
</div>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#06054B;margin:0;">Source-country, treatment, and language targeting so spend reaches serious patients.</p>
</div>
<div class="vg-exec-card" style="background:#fff;border:1px solid #e2e8f0;border-radius:16px;padding:28px;">
<div style="display:flex;gap:14px;align-items:center;margin:0 0 12px;">
<span style="flex-shrink:0;width:42px;height:42px;border-radius:11px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="22" height="22" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><path d="M17 21v-2a4 4 0 0 0-4-4H5a4 4 0 0 0-4 4v2"/><circle cx="9" cy="7" r="4"/><path d="M23 21v-2a4 4 0 0 0-3-3.87"/><path d="M16 3.13a4 4 0 0 1 0 7.75"/></svg></span>
<h3 style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:700;color:#06054B;margin:0;">Trust-led creative</h3>
</div>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#06054B;margin:0;">Creative built around safety, outcomes, and proof for a cross-border decision.</p>
</div>
<div class="vg-exec-card" style="background:#fff;border:1px solid #e2e8f0;border-radius:16px;padding:28px;">
<div style="display:flex;gap:14px;align-items:center;margin:0 0 12px;">
<span style="flex-shrink:0;width:42px;height:42px;border-radius:11px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="22" height="22" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><polyline points="23 4 23 10 17 10"/><polyline points="1 20 1 14 7 14"/><path d="M3.51 9a9 9 0 0 1 14.85-3.36L23 10M1 14l4.64 4.36A9 9 0 0 0 20.49 15"/></svg></span>
<h3 style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:700;color:#06054B;margin:0;">Consideration nurture</h3>
</div>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#06054B;margin:0;">Retargeting and nurture across the long research journey.</p>
</div>
<div class="vg-exec-card" style="background:#fff;border:1px solid #e2e8f0;border-radius:16px;padding:28px;">
<div style="display:flex;gap:14px;align-items:center;margin:0 0 12px;">
<span style="flex-shrink:0;width:42px;height:42px;border-radius:11px;background:rgba(148,49,255,0.1);display:flex;align-items:center;justify-content:center;"><svg width="22" height="22" viewBox="0 0 24 24" fill="none" stroke="#9431ff" stroke-width="2" stroke-linecap="round" stroke-linejoin="round" style="flex-shrink:0;"><line x1="18" y1="20" x2="18" y2="10"/><line x1="12" y1="20" x2="12" y2="4"/><line x1="6" y1="20" x2="6" y2="14"/></svg></span>
<h3 style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:700;color:#06054B;margin:0;">Treatment-tied reporting</h3>
</div>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#06054B;margin:0;">Reporting on qualified enquiries, booked treatments, and cost per treatment.</p>
</div></div>
</div>
</section>
<section class="vg-section" style="background:#06054B;padding:80px 0;">
<div style="max-width:1000px;margin:0 auto;padding:0 24px;">
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;color:#9431ff;letter-spacing:0.04em;margin:0 0 8px;">Proof</p>
<h2 style="font-family:'Montserrat',sans-serif;font-size:38px;font-weight:700;letter-spacing:-0.44px;color:#fff;margin:0 0 32px;">Proven performance marketing for consumer brands</h2>
<div class="vg-grid-3" style="display:grid;grid-template-columns:repeat(1,1fr);gap:20px;margin-bottom:32px;"><div class="vg-metric-card" style="background:rgba(255,255,255,0.06);border:1px solid rgba(255,255,255,0.12);border-radius:16px;padding:28px;text-align:center;">
<div style="font-family:'Montserrat',sans-serif;font-size:44px;font-weight:600;color:#fff;"><span class="vg-anim-num" data-value="34" data-decimals="0">0</span>%</div>
<div style="font-family:'Nunito Sans',sans-serif;font-size:14px;color:#c8cdd3;margin-top:8px;">CAC reduction (consumer brand)</div>
</div></div>
<a href="https://www.velocitygrowth.ae/case-studies/meta-creative-experimentation-beauty-uae" style="display:block;text-decoration:none;background:rgba(255,255,255,0.06);border:1px solid rgba(255,255,255,0.12);border-radius:16px;padding:28px;" class="vg-card">
<div style="font-family:'Nunito Sans',sans-serif;font-size:12px;font-weight:600;color:#9431ff;text-transform:uppercase;letter-spacing:0.06em;margin-bottom:8px;">Case study</div>
<div style="font-family:'Montserrat',sans-serif;font-size:20px;font-weight:600;color:#fff;margin-bottom:6px;">Same service, adjacent sector: 34% lower CAC via creative testing →</div>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#c8cdd3;margin:0;">A dedicated medical-tourism case study is coming; here is our same-service performance-marketing work in an adjacent consumer sector. Structured Meta creative testing reduced CAC 34% for a UAE consumer brand.</p>
</a>
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<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;color:#9431ff;letter-spacing:0.04em;margin:0 0 8px;">The takeaway</p>
<h2 style="font-family:'Montserrat',sans-serif;font-size:28px;font-weight:700;letter-spacing:-0.44px;line-height:1.2;color:#06054B;margin:0 0 24px;">If enquiries are not serious patients, you are paying for the wrong people</h2>
<p style="font-family:'Nunito Sans',sans-serif;font-size:18px;line-height:1.7;color:#06054B;border-left:3px solid #9431ff;padding-left:20px;margin:0;">Tell us your treatments, source markets, and how enquiries convert to travel, and we will map the multi-market, trust-led acquisition plan. The first conversation is a specific audit, not a pitch.</p>
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<div style="background:#fff;border-radius:16px;padding:28px 28px 32px;border:1px solid #e2e8f0;box-shadow:0 8px 32px rgba(6,5,75,0.08);position:sticky;top:24px;" class="vg-form-card">
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<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;color:#9431ff;letter-spacing:0.04em;margin:0 0 8px;">FAQ</p>
<h2 style="font-family:'Montserrat',sans-serif;font-size:38px;font-weight:700;letter-spacing:-0.44px;line-height:1.2;color:#06054B;margin:0 0 24px;">Questions medical tourism teams ask us</h2>
<details style="background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:20px 24px;margin-bottom:14px;" class="vg-faq">
<summary style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:600;color:#06054B;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:16px;">How is medical-tourism performance marketing different?<span class="vg-chevron" style="transition:transform 0.2s;color:#9431ff;">▾</span></summary>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#06054B;margin:14px 0 0;">It is high-value, cross-border, and trust-led with a long consideration journey, so we optimize to qualified treatment enquiries and bookings across markets and languages, not cheap clicks.</p>
</details>
<details style="background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:20px 24px;margin-bottom:14px;" class="vg-faq">
<summary style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:600;color:#06054B;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:16px;">How do you reach the right source countries?<span class="vg-chevron" style="transition:transform 0.2s;color:#9431ff;">▾</span></summary>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#06054B;margin:14px 0 0;">We map and target the source markets, treatments, and languages where serious patients are, with localized, trust-led creative rather than one generic campaign.</p>
</details>
<details style="background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:20px 24px;margin-bottom:14px;" class="vg-faq">
<summary style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:600;color:#06054B;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:16px;">How do you improve enquiry quality?<span class="vg-chevron" style="transition:transform 0.2s;color:#9431ff;">▾</span></summary>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#06054B;margin:14px 0 0;">We optimize to qualified enquiries, score and filter them, and connect them to booked treatments so spend follows patients who actually travel.</p>
</details>
<details style="background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:20px 24px;margin-bottom:14px;" class="vg-faq">
<summary style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:600;color:#06054B;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:16px;">Do you have a medical-tourism case study?<span class="vg-chevron" style="transition:transform 0.2s;color:#9431ff;">▾</span></summary>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#06054B;margin:14px 0 0;">A dedicated one is in progress. For now we show same-service performance-marketing proof from an adjacent consumer sector (34% lower CAC) built with the same approach.</p>
</details>
<details style="background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:20px 24px;margin-bottom:14px;" class="vg-faq">
<summary style="font-family:'Montserrat',sans-serif;font-size:18px;font-weight:600;color:#06054B;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:16px;">Can you handle multiple languages?<span class="vg-chevron" style="transition:transform 0.2s;color:#9431ff;">▾</span></summary>
<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;line-height:1.7;color:#06054B;margin:14px 0 0;">Yes. We run multilingual creative and targeting matched to each source market.</p>
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<p style="font-family:'Nunito Sans',sans-serif;font-size:16px;font-weight:600;color:#9431ff;letter-spacing:0.04em;margin:0 0 8px;">Keep exploring</p>
<h2 style="font-family:'Montserrat',sans-serif;font-size:38px;font-weight:700;letter-spacing:-0.44px;line-height:1.2;color:#06054B;margin:0 0 24px;">Related from Velocity</h2>
<div class="vg-grid-3" style="display:grid;grid-template-columns:repeat(3,1fr);gap:20px;"><a href="https://www.velocitygrowth.ae/services/performance-marketing-scaleups" style="text-decoration:none;display:block;background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:20px 24px;" class="vg-card">
<div style="font-family:'Nunito Sans',sans-serif;font-size:12px;font-weight:600;color:#9431ff;text-transform:uppercase;letter-spacing:0.06em;margin-bottom:6px;">Service</div>
<div style="font-family:'Montserrat',sans-serif;font-size:17px;font-weight:600;color:#06054B;">Performance Marketing for Scaleups →</div>
</a>
<a href="https://www.velocitygrowth.ae/industries/medical-tourism" style="text-decoration:none;display:block;background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:20px 24px;" class="vg-card">
<div style="font-family:'Nunito Sans',sans-serif;font-size:12px;font-weight:600;color:#9431ff;text-transform:uppercase;letter-spacing:0.06em;margin-bottom:6px;">Industry</div>
<div style="font-family:'Montserrat',sans-serif;font-size:17px;font-weight:600;color:#06054B;">Growth Marketing for Medical Tourism →</div>
</a>
<a href="https://www.velocitygrowth.ae/case-studies/meta-creative-experimentation-beauty-uae" style="text-decoration:none;display:block;background:#fff;border:1px solid #e2e8f0;border-radius:12px;padding:20px 24px;" class="vg-card">
<div style="font-family:'Nunito Sans',sans-serif;font-size:12px;font-weight:600;color:#9431ff;text-transform:uppercase;letter-spacing:0.06em;margin-bottom:6px;">Case study</div>
<div style="font-family:'Montserrat',sans-serif;font-size:17px;font-weight:600;color:#06054B;">Consumer PM: 34% lower CAC (adjacent) →</div>
</a></div>
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Performance Marketing for Medical Tourism
Performance marketing for medical tourism means acquiring international patients for high-value treatments across a long, trust-heavy consideration journey. Optimizing to cheap clicks or unqualified leads wastes budget on people who will never travel. Velocity Growth runs multi-market, multilingual acquisition optimized to qualified enquiries and booked treatments, with trust-led creative. Our same-service performance marketing reduced CAC 34% for a consumer brand through structured creative testing.
The real metric: qualified treatment enquiries and bookings, not clicks or raw leads.
The real bottleneck: a long cross-border trust journey and unqualified leads, not budget.
The real channel mix: Google and Meta plus multi-market targeting, multilingual creative, and retargeting.
The real proof: our performance marketing cut CAC 34% for a consumer brand (adjacent sector).
If you market medical tourism, you've hit at least three of these
These are funnel, trust, and targeting problems, not budget problems.
You get enquiries, but few are serious patients who will actually travel.
Targeting the right source countries and languages is a guess.
The consideration journey is long and you cannot see what moves it.
Trust is the deciding factor, but your ads do not build it.
Cost per qualified enquiry is high and rising.
You cannot connect spend to booked treatments.
Why medical tourism acquisition leaks budget
Medical tourism has a long, cross-border, trust-led funnel. Four problems waste budget on patients who never travel.
Long, high-consideration journey
Patients research for weeks across borders; one-click lead capture grabs the wrong people at the wrong stage.
Unqualified enquiries
Optimizing to cheap leads fills the inbox with people who will not travel, inflating true cost per treatment.
Trust is the deciding factor
Crossing borders for treatment is a trust decision; generic direct-response creative does not earn it.
Multi-market and language
Source countries, languages, and regulations differ; untargeted, monolingual campaigns miss the real patients.
Why a typical media agency can't fix this
Most agencies optimize to leads on one or two markets. Medical tourism needs qualified-enquiry optimization across markets and languages.
Optimize to qualified enquiries: We optimize to serious, qualified treatment enquiries and bookings.
Multi-market and multilingual: We target the right source countries with patient-language creative.
Trust-led creative: We build creative around safety, outcomes, and proof that earns a cross-border decision.
Nurture the consideration journey: We retarget and nurture across the weeks of research.
Tie spend to treatments: We connect enquiries to booked treatments and cost per treatment.
How we scale medical-tourism acquisition
We acquire serious patients across the journey: target the right markets, build trust, nurture the long consideration, and optimize to qualified enquiries and treatments.
Map markets and patients
Identify the source countries, treatments, and languages worth targeting, so spend goes where serious patients are.
Build trust-led creative
Creative around safety, outcomes, accreditation, and proof that earns a cross-border treatment decision.
Nurture the long journey
Retarget and nurture across the weeks of research so intent converts to enquiry.
Qualify the enquiries
Filter and score enquiries so the team focuses on patients likely to travel.
Optimize to treatments
Connect enquiries to booked treatments and optimize to cost per qualified enquiry and treatment.
Far more than one market
Medical-tourism patients research across markets, languages, and channels. We run the mix that reaches serious patients.
Search & intent
Google Search by treatment
Multi-market and language targeting
Branded and competitor capture
Social & video
Meta across source markets
TikTok and YouTube for trust
Retargeting the consideration journey
Trust & creative
Safety and outcome creative
Accreditation and proof
Patient stories (compliant)
Nurture
Multi-week retargeting
Email and WhatsApp nurture
Enquiry re-engagement
Qualification & measurement
Enquiry scoring and filtering
Enquiry-to-treatment attribution
Cost-per-treatment reporting
Markets & compliance
Source-market strategy
Language and localization
Health ad-policy compliance
What the engagement includes
Market & language strategy: Source-country, treatment, and language targeting so spend reaches serious patients.
Trust-led creative: Creative built around safety, outcomes, and proof for a cross-border decision.
Consideration nurture: Retargeting and nurture across the long research journey.
Treatment-tied reporting: Reporting on qualified enquiries, booked treatments, and cost per treatment.
Proven performance marketing for consumer brands
34% CAC reduction (consumer brand)
Same service, adjacent sector: 34% lower CAC via creative testing — A dedicated medical-tourism case study is coming; here is our same-service performance-marketing work in an adjacent consumer sector. Structured Meta creative testing reduced CAC 34% for a UAE consumer brand.
Questions medical tourism teams ask us
How is medical-tourism performance marketing different?
It is high-value, cross-border, and trust-led with a long consideration journey, so we optimize to qualified treatment enquiries and bookings across markets and languages, not cheap clicks.
How do you reach the right source countries?
We map and target the source markets, treatments, and languages where serious patients are, with localized, trust-led creative rather than one generic campaign.
How do you improve enquiry quality?
We optimize to qualified enquiries, score and filter them, and connect them to booked treatments so spend follows patients who actually travel.
Do you have a medical-tourism case study?
A dedicated one is in progress. For now we show same-service performance-marketing proof from an adjacent consumer sector (34% lower CAC) built with the same approach.
Can you handle multiple languages?
Yes. We run multilingual creative and targeting matched to each source market.
If enquiries are not serious patients, you are paying for the wrong people
Tell us your treatments, source markets, and how enquiries convert to travel, and we will map the multi-market, trust-led acquisition plan. The first conversation is a specific audit, not a pitch.